MINIMALISM

Sustainably MINI.

Less is more.

With the MINIMALISM principle. Innovative technologies ensure efficient and economical fuel consumption.

Product

A work of art all the way.

Keeping energy in harmony, with efficient measures during MINI production. That's the principle of MINIMALISM from the outset.

Production

The thick of the action, on or off the road.

If you can save a lot, you can also give a lot. MINI is socially active in a variety of areas.

People

The end is not the end.

Responsibility through to the finish.

Everlasting fun: the recyclable parts in and on a MINI are used to produce a whole load of new stuff - and also help to conserve resources and protect the environment.

Recycling

Driving towards a common goal.

Generously economical.

Consume little, save lots: the MINIMALISM models are trailblazers when it comes to environmental compatibility.

MINIMALISM models

USE THE COMPARATOR.

SEE HOW MINIMALISM MAKES A DIFFERENCE.

A touch more awareness – and even minor technical improvements can produce major effects on lowering carbon emissions. See how MINI stands up against the car next door.

LET'S COMPARE